With minorities steadily growing into becoming the majority, it is imperative that companies adjust their strategies to target different cultures. The numbers are hard to ignore. Hispanics comprise 18% of…
The National Credit Union Administration is letting its action speak for itself. In 2014, they increased their total dollars awarded to minority and women owned businesses by 49 percent in…
As a follow up to our blog two weeks ago about social media pitfalls non-profits should avoid, we have provided you with a link to a Q & A session…
For the past few months, the MRS team has been diligently working to prepare for one of our best experiential activations that will take place during the Tom Joyner Fantastic…
Social media. It’s the new “it” thing. All across the world, companies, organizations and non-profits are utilizing the platform to spread its message. While social media can be great for…
The past two weeks, we have addressed the reasons why brands need to market to a certain segments. Numbers as well as consumer desires have proven the need but are…
We are continuing our discussion regarding multicultural marketing. Today we will focus on incorporating multicultural marketing in a company’s digital strategy. In the past, multicultural marketing has complimented most companies…
According to the Pew Research Center, this year Millennials will pass Baby Boomers as the largest living generation. This simple fact single handedly stresses how critical it is to market…
On February 1, all eyes were on Phoenix as the 49th Super Bowl commanded the stage. The anticipation for the game is only slightly rivaled by the anticipation of what…
MRS REACH Mission: To help our clients REACH the diverse markets they serve by providing creative communication tools and programs via our strategic industry knowledge. At Marketing Resource Solutions, we…