The virtual celebration featured special guests, including host KevOnStage and musical entertainment by Shejay T.O. The event also featured messages from Denny’s scholarship winners and Denny’s community partners. This years’ winners’ celebration marks the second year in a row that MRS planned and managed the event from concept to execution. Our work included developing a top-line messaging strategy—a unified message shared with other agencies, partners, and Denny’s executives. Our work also included contracting talent and serving as the show’s executive producer, managing competing timelines and deliverables along the way.